In this workshop we addressed what it means to live in a smart world with particular regard to privacy. Together with the audience, we discussed the impacts of smart devices on individuals and society. The workshop was therefore interdisciplinary by design and brought together different perspectives including technology, data protection and law, ethics and regulation. In four presentations, a range of issues, trends and challenges stemming from smart devices in general and smart cars in particular – as one example of an emerging and extensive smart technology – were raised. In the discussion, it became clear that privacy and its implementation are at the core of the relationship between users on the one side and smart appliances as well as the technical systems and companies behind them on the other and that there is an ongoing need to broaden the understanding of privacy in the direction of a social and collective value.